Choosing a Plan
Planera plans are mostly about how much merchandising automation your store needs.
The right plan is usually not about the number of products in your store alone. It is about how many collections you want Planera to actively manage, how many campaigns you run, and how large the collections are when Advanced Sort needs to process them.
If you are just starting, choose the smallest plan that covers the collections you actually want to automate now. You can move up when more collections need Advanced Sort, Hybrid rules, or larger product limits.
The main thing to understand: managed collections
A managed collection is a collection where Planera is doing ongoing merchandising work.
A collection counts as managed if either of these is enabled:
- Advanced Sort
- Hybrid mode for manual collections
If both Advanced Sort and Hybrid are enabled on the same collection, it still counts as one managed collection.
Campaigns are different: they can be applied to any supported collection, even if that collection is not managed with Advanced Sort or Hybrid.
That means the question is not "how many products do I have?" first. The better first question is:
How many collections do I want Planera to actively manage?
How to choose
Start by listing the collections where automation would actually save work or improve merchandising.
Good candidates:
- Collections where product order should change often.
- Collections that need richer product-selection rules than Shopify smart collections provide.
- Collections where sold-out or discounted products need special handling.
- Collections where weekly or monthly sales should influence product order.
- Collections used for regular launches, promos, or seasonal updates.
Then count how many of those collections need Advanced Sort or Hybrid. That number is your managed collection need.
Plan limits to compare
Current public plan limits:
| Limit | Starter | Scale | Enterprise |
|---|---|---|---|
| Managed collections | 20 | 100 | 300 |
| Active campaigns | 40 | 200 | 400 |
| Advanced Sort product limit per collection | 1,000 | 10,000 | 25,000 |
Use these as practical fit checks:
- Choose Starter if you want to automate a focused set of important collections.
- Choose Scale if merchandising automation is part of regular weekly work across many collections.
- Choose Enterprise if you have a larger catalog, more managed collections, or collections with much higher product counts.
What counts toward active campaigns
Active campaigns are campaigns that are waiting to run or currently running.
Open-ended applied changes, old completed campaigns, and paused campaigns may still exist in your account, but the active campaign limit is about upcoming and currently active work.
Campaigns can be applied to any supported collection. The collection does not need to count as managed unless Advanced Sort or Hybrid is enabled for it.
The campaign limits are generous for normal use. Even Starter can be a useful plan for running Campaigns, especially if you are testing Planera on a focused set of collections. A good approach is to start small, see where automation genuinely helps, and upgrade when more collections or campaigns become part of your regular merchandising work.
Product limits for Advanced Sort
Advanced Sort needs to read and apply product order inside a collection.
The product limit is per collection. For example, if a plan includes Advanced Sort for up to 10,000 products per collection, Planera is designed to process collections up to that size reliably.
Larger collections may still run, but results outside the plan limit are not something Planera can promise as stable.
If your store has a few very large collections, this limit may matter more than the total number of collections.
Key details
- A managed collection is any collection with Advanced Sort or Hybrid enabled.
- A collection with both Advanced Sort and Hybrid enabled counts as one managed collection.
- Campaigns can be applied to supported collections even when they are not managed collections.
- Managed collection limits are currently Starter 20, Scale 100, Enterprise 300.
- Active campaign limits are currently Starter 40, Scale 200, Enterprise 400.
- Advanced Sort product limits per collection are currently Starter 1,000, Scale 10,000, Enterprise 25,000.
- Choose a plan based on managed collections, active campaign volume, and product count per Advanced Sort collection.
- Plan details may change; use the in-app Plans page as the final source for current pricing and plan availability.